Evaluation Question (#1 & #2) Guidance
1. In what ways does your media product use, develop or challenge forms and conventions of real media products?
FORM: How something is constructed (made)
Documentary: anything with filming (shots/angles composition etc)
editing (cuts/transitions/music/volume control etc)
Ancillaries: composition, visual design/layout (composition) typography (font style size & organisation) photography, etc.
CONVENTIONS: things you expect to see
Documentary: background music, presenter, voiceover, cutaways, montage etc.
Ancillaries: catchy title, catchy/unique photography and concepts, placement and style of text (titles/subtitles/paragraphs)
DOCUMENTARY | ANCILLARY |
1. Discussing/showing your inspirational documentaries 2. How/why they use/develop/challenge forms 3. How/why they use/develop/challenge conventions 4. How/why YOU use/develop/challenge forms a. COMPARE SIMILARITIES & DIFFERENCES (of forms) TO REAL DOCUMENTARIES 5. How/why YOU use/develop/challenge conventions a. COMPARE SIMILARITIES & DIFFERENCES (of conventions) TO REAL DOCUMENTARIES | 1. Discussing/showing your inspirational double page spreads and adverts 2. How/why they use/develop/challenge forms 3. How/why they use/develop/challenge conventions 4. How/why YOU use/develop/challenge forms a. COMPARE SIMILARITIES & DIFFERENCES (of forms) TO REAL DOUBLE PAGE SPREADS/ADVERTS 5. How/why YOU use/develop/challenge conventions a. COMPARE SIMILARITIES & DIFFERENCES (of conventions) TO REAL DOUBLE PAGE SPREADS/ADVERTS |
2. How effective is the combination of your main product and ancillary texts?
You can consider the following things to describe how effective the combination is of your main and ancillaries
1. CONTENT AND CONCEPT OF IMAGES
-(perhaps you photographed your locations/people in your ancillaries and shot in same places as documentary so they are connected by CONTENT)
-maybe they connect by the concept? Or the episodes
-or maybe the people/presenter?
3. STYLE
-do they connect by a certain type of style?
-style of typography (font) or titles
-style of the photography
2. TARGET AUDIENCE
-(how do all of the products link to same target audience)
-documentary: what time would they be watching the documentary? Why? (link to audience)
-ancillaries: why and when would they be reading the newspapers where you put the advert and the magazines for the double page spread?)
4. IDENT
(opening of documentary)
-(channel 4/bbc) at beginning of documentary connects to your advert
5. ADVERTISING/MARKETING
-(how did you brand the whole package?) Consider how would people firstly see the adverts, then read the article (double page spread) and then watch the documentary)
BUDGET
-then relate this to a budget (how much would you have to spend on construction (making the documentary? Advertising/marketing (ancillaries)? Remember to consider the costs of putting a documentary on a channel and which newspaper (and size of the advert) you put your advert on and what magazine you chose for your double page spread
-(you could make a chart to show your approx. budget)
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